Tracee Ellis Ross on how Pattern Beauty fills in the gaps in the natural hair community

A decade ago Tracee Ellis Ross was in transition.

On the heels of the end of the final season of the hit sitcom Girlfriends, she was ready for something new. Blessed with a set of curls that had become hair inspiration for thousands of women of color, a dream began to form: natural haircare for us, by us.

Ten years later, Ellis Ross made her first move toward turning that dream into reality, creating an official pitch for a  brand that would fill a void in the natural hair market. And now the Black-ish star’s new highly anticipated natural hair care line Pattern Beauty celebrates its first launch.

So why now?

While most would say that today’s industry needs Pattern Beauty more than ever, and Ellis Ross’ timing is perfect, the Emmy-winning actress would disagree. September 2019

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